The job posting you’re looking to rewrite is for Senior Manager, Digital Shopping Experience at Apple (Role Number: 200642305-0836), posted around January 17, 2026, in Cupertino, California. This leadership role sits within Apple’s Corporate Functions / Global Retail Support team, focused on the Apple Store Online — Apple’s largest and most critical retail channel.
Join Apple as Senior Manager, Digital Shopping Experience: Lead the Future of Online Retail
Are you a seasoned leader passionate about crafting seamless, innovative digital shopping experiences? Apple is hiring a Senior Manager, Digital Shopping Experience to drive the evolution of its world-class online store. This high-impact role offers the chance to shape how millions of customers discover, engage with, and purchase Apple products through apple.com and the Apple Store app.
Posted in January 2026 and based in Cupertino, California, this position is ideal for experienced professionals in retail e-commerce, customer experience strategy, and digital commerce leadership.
Why This Apple Senior Manager Role Stands Out
Apple’s Apple Store Online team manages the company’s biggest store — a global digital powerhouse where exceptional shopping journeys meet cutting-edge technology. As Senior Manager, you’ll lead efforts to optimize every step of the customer path, ensuring intuitive, personalized, and frictionless experiences that reflect Apple’s commitment to innovation and simplicity.
You’ll report into senior leadership within the Digital Experience and Merchandising (DE&M) organization and collaborate cross-functionally with product, engineering, UX/UI, creative, marketing, and operations teams.
Key Responsibilities: What You’ll Do in This Role
- Own the end-to-end customer journey and shopping optimization across Apple’s web platforms, including buying flows, affordability programs, payment options, and transaction experiences.
- Develop a deep understanding of business performance and shopper behavior from a journey/experience lens — regularly reporting insights, identifying opportunities, and driving data-informed improvements.
- Analyze market and competitor trends to build strategic visions, presentations, and priorities that align cross-functional partners on customer needs and business goals.
- Provide expert feedback on new designs, features, and solutions in large forums, always prioritizing exceptional customer experience and measurable business impact.
- Inspire, coach, and lead a high-performing team of program managers, experience strategists, and digital professionals — fostering growth, collaboration, and innovation.
This role blends strategic vision with hands-on execution in a fast-paced, ambiguous environment where attention to detail and customer obsession are non-negotiable.
Minimum Qualifications: What Apple Is Looking For
To succeed as Senior Manager, Digital Shopping Experience, candidates typically bring:
- 15+ years of experience in retail e-commerce, strategy, customer experience, or related functions.
- 10+ years of people leadership, including managing and developing senior individual contributors and teams.
- Deep expertise in digital commerce best practices and strong knowledge of emerging technologies shaping online retail.
- Proven track record collaborating with creative and UX teams to design innovative shopping journeys and customer experiences.
- Exceptional communication and presentation skills — comfortable distilling complex data and insights for technical/non-technical audiences, including executive leadership.
Preferred Skills and Qualities
- Strong grasp of global e-commerce trends and consumer behavior.
- Ability to thrive in ambiguity, balancing strategic planning with tactical execution.
- Demonstrated success leading vision-setting, goal alignment, and cross-functional execution.
- Commitment to inclusive leadership — building diverse teams, encouraging all voices, and fostering a culture of belonging.
- Superb stakeholder management and prioritization in dynamic environments.
Ready to Apply for This Apple Leadership Opportunity?
If you’re ready to lead transformative digital shopping experiences at one of the world’s most innovative companies, this could be your next career move. Apple offers competitive compensation, comprehensive benefits, and the chance to work on products that touch billions.
Check the official listing and submit your resume directly on Apple’s careers site: Senior Manager, Digital Shopping Experience.
Apple is an equal opportunity employer committed to inclusion and diversity in the workplace.
What do you think — does leading Apple’s online shopping future excite you? Share your thoughts in the comments, or tag someone who would be perfect for this role!
Job Source – https://jobs.apple.com/en-us/details/200642305-0836/senior-manager-digital-shopping-experience?team=CORSV